ADS | Apply & Deploy Service
Not just introducing technology — but building systems that last.
ADS is our core service category, supporting every phase of implementation:
from early vision and introduction to adoption, scaling, and cultural integration.
It’s built to challenge the illusion that “technology alone transforms the field”. Instead, we work with you to grow systems where people remain at the center.
ADS also includes upstream support such as Transformation Premise Advisory (TPA) — helping you revisit the question: “What are we trying to change in the first place?”
ADS Series Overview
ADS follows a cyclical process, guided by the PDT model (Purpose – Do – Talk).
How ADS Connects to Other Services
Soralist’s services are not designed as one-offs. They are built to grow systems that continue — not just launch them.
FU (Field Utility) provides tools that support ADS in practice:
from PoC design templates to KVI tracking and feedback loops.FA (Field App) delivers the actual applications that bring ADS to life:
voice guides, navigation, onboarding, and more —
designed to reflect the way technology is intended to be used.
ADS creates the “engine for change.” FU and FA build the “infrastructure to continue.” Together, they allow technology to truly take root in the field.
Who ADS is For
You’ve introduced technology, but it’s not being used
You’ve run a PoC, but don’t know what comes next
You want to redesign a system that’s become hollow
You care about the “thank yous” and human signals that KPIs don’t capture